UX/UI Case Project
Highlights
Designed a full user journey for a mobile rental platform, addressing key UX pain points uncovered through user interviews and research
Conducted interviews to identify and validate user needs
Built modular UI components and templates in Figma, ensuring rapid scalability for different user scenarios
Conducted product testing and, based on the results, optimized the user flow and layouts, increasing task success rates by 30%.
Iterated on designs based on feedback